Southern Botanical

Design | Art Direction

(Executed while employed at Banowetz + Co.)

Dallas-based landscaping company Southern Botanical needed a fresh approach to their brand, and the opening of their new corporate headquarters presented the perfect opportunity. Beginning with a modern logo and positioning line to succinctly communicate the nature of their business, we revamped the look and voice of their email and marketing materials with simple, eye-catching visuals and smart messaging to create a cohesive brand image.